Monday, January 14, 2013

My thesis project on crowdfunding

As some of you may know, I'm a student of Bocconi University currently writing my master thesis on crowdfunding
For the ones not familiar with the concept of crowdfunding, in 2010 Lambert and Schwienbacher defined  crowdfunding as
"an open call, essentially through the Internet, for the provision of financial resources either in form of donation or in exchange for some form of reward and/or voting rights in order to support initiatives for specific purposes."
Which basically means that a crowd of people, rather than a bank, finances other people projects and/or dreams.

A nice pic of how crowdfunding works

The core of my thesis project is to find out which is the profile of the average "funder", thus individuals, startups, NGOs and companies willing to undertake crowdfunding campaigns would know to who direct their communication efforts.
Thus, I'm going to use this post to share insides about crowdfunding and suggestions on how to reach as many funders as possible and obtain the necessary number of answers to my survey.
In fact, more answers I collect more accurate my study will be.

Here is the link you can use to fulfill the questionnaire: 

And there will be a free post card from Italy from everyone that will complete the questionnaire.

Please feel free to comment with any doubt you may want to share and to share this page through any social network to help me with my thesis project.

Tuesday, January 1, 2013

Iniziamo bene

E poi il primo giorno dell'anno perdi il portafoglio e ci resti malissimo per le foto e i ricordi che ci tenevi dentro.
Senza contare che il portafoglio stesso era un regalo di laurea ed era bellissimo.